Manufactured housing professionals have long known that an image building campaign would benefit the industry in many ways. So it’s no surprise that First State Manufactured Housing Association’s Jennifer Allen, Tim Williams from the Ohio Manufactured Homes Association and a number of other industry executives and professionals have expressed encouragement for version 2.0 of ManufacturedHomeLivingNews.com as a serious starting place for an industry image campaign. Tim Williams told MHProNews, “Well done Tony…you are one of the top innovators in our industry!” Jennifer Allen said, “Hi Tony – I checked out the site and I must say very nice.  I found it to be a good resource for me to use and to share with others.  Industry image is truly important….!” MHProNews publisher, industry consultant and MHLivingNews.com co-founder L. A. “Tony” Kovach said, “NAR studies say some 94% of housing shoppers do part – or all – of their shopping online before looking at homes. That’s a huge opportunity for manufactured housing. We started by listening to industry professionals, researched past image efforts, plus looked at our and the experiences of other Internet savvy pros. So this truly is and will be a collaborative effort. We appreciate the thoughtful commentary and the okay of these various leaders to quote their thumbs-up comments. We welcome feedback and support from those interested in advancing the sales of more factory-built homes and attracting more good customers via such an image and educational effort. We appreciate too the sponsors who are making this new effort possible.” More comments from other industry professionals who provided comments for publication can be found at this link. ##

(Image Credit: LifeStyle Factory Homes, LLC)