Advertising to millennials? Get right to it, says a new report. But there is a catch, as you’ll see at the end of this news brief. “The length of time of an episode or a viewing period is really important and has got to be short, otherwise you just won’t …
Report – How Short is the Attention Span of Millennials for Video Ads? Read More
“I’ve been protested before,” the corporate president said to MHProNews. “That doesn’t scare or bother me,” the caller said in reaction to the report, linked here. Other manufactured home industry business and association professionals who called or messaged MHProNews about the notice that one or more left-wing resident groups were …
Presidents, Protest Groups, Update on Plot to Disrupt MHI Annual Meeting in Orlando Read More
“A decade after the housing crash destroyed the American Dream for millions of homeowners, black homeownership rates have dropped to levels not seen since the 1960s, hobbling African-Americans’ efforts to build their wealth,” says the Chicago Tribune. Only 42.2 percent of blacks in the U.S. owned homes in 2016, compared …
Black Home Ownership Lags Almost a Decade After the Great Recession Read More
Prosperity Now is the rebranded version of what was known for decades as CFED. As many manufactured housing industry professionals know CFED opposed the Preserving Access to Manufactured Housing Act. In a release, Prosperity Now claims that, “A bill recently introduced in Congress would roll back some basic consumer protections …
Prosperity Now Ramps Up Anti-Preserving Access to Manufactured Housing, HR 1699 Pressure Read More
Kahau’iki Village is shaping up as all-too-rare collaboration of state, county and private sector parties coming together to provide affordable housing for those in the community who are struggling. “It’s a dream come true, hopefully, for those who maybe felt powerless and disenfranchised. We want children to see a brighter future …
The need for more affordable housing isn’t only a problem in the United States – it’s a problem around the world. As populations continue to grow, and older residences continue to deteriorate, housing needs obviously grow too. Legal & General (L&G), a conglomerate that includes an insurance company which has …
Giant L&G Sees Modular as Natural Evolution in Housing, Brit & U.S. Ties, Report & Video Read More
“While the concept of Manufactured Housing Estates (MHEs) is still in its infancy and undergoing an evolutionary phase in Australia, it is firmly on the rise.” says Trudy Crooks, national sales manager at Resort Brokers Australia. In recent years, MHProNews has been following the development of the manufactured housing industry …
MH Estates – Manufactured Housing, Community Sector, Reimagined Read More
“Here’s a little economics lesson,” said Rick Perry, Secretary of the Department of Energy, in response to a question about how the coal industry can stay competitive, when the shale revolution of the last 10 years has made the supply of natural gas so abundant and cheap. “Supply and demand: You …
Energy Secretary Rick Perry, the Law of Supply and Demand Read More
If you’re hooked our on new spotlight report feature, you’ll find that red hot part of our daily market report by scrolling just beyond the first three set of graphics, facts and figures. The evolving Daily Business News market report sets the industry’s stocks in the broader context of the overall market …
There are those Manufactured Housing Professionals who are directly engaged in the sale of new homes that already realize they’re part of a broader housing market. There are also others, who quite frankly, don’t really fully appreciate that fact. ‘But it is what it is.’ Those who ‘dial into’ the …
Does a 2017 Harvard Study Point to More Manufactured Home Industry Potential? Read More
Depending on where you live, the definition of what is “affordable housing” might change. For example, in San Francisco, the cost of living is higher than in most of the United States. That leaves not just very-low and low-income families in need of affordable housing, but moderate to middle income …
You Can Earn HOW Much in San Francisco, and Still Qualify for Affordable Housing? Read More
“Publishing hand-picked information can be worse for the impression it makes on manufactured homes and our industry than stating entirely false information.” – Brad Lovin, North Carolina Manufactured Housing Association. “My 80 percent friend is not my 20 percent enemy.” – Ronald Reagan. “Know thy self, know thy enemy. A thousand battles, a …
Mainstream Media Hit on Manufactured Housing? What’s Their Agenda? Read More
“How exciting it is that we are having a new community being built in Oklahoma!” So says Deanna Fields, Executive Director of the Manufactured Housing Association of Oklahoma, as part of a guest column to the Industry Voices blog in MHProNews.com, linked here. Fields lays out additional facts not found in …
New Manufactured Home Community Excitement, Reactions to Brewing Controversy Read More
About three years ago, Sam Zell quipped in Chicago to hundreds of manufactured home community professionals that at Equity LifeStyle Properties (ELS) they discovered they had a partner without an investment they didn’t count on. The government. The owners of Diablo Estates have likewise learned from experience that organized residents …
Kort & Scott Financial Group (FSFG) Faces Reports of Senior Wrath Read More
The first word heard from Oklahoma on the subject of a new manufactured home community breaking ground was, “Awesome!” That industry professional’s email added, “We haven’t had a new community in years.” But some of those living in Edmond, OK nearby the new project don’t think this is an “awesome” …
“Awesome!” New Manufactured Home Community Draws Firestorm of Local, Industry Reactions Read More
The need for affordable housing is growing across the country, but some places are more affected than others. Cities like San Francisco – home to tech powerhouse companies such as Google, Facebook, and others – have headquarters which have seen an influx of new residents. There’s not enough affordable housing …
Last week, the Daily Business News on MHProNews was the first in manufactured housing to report that Berkshire Hathaway’s Clayton Property Group added Colorado based Oakwood Homes to their expanding site-built housing portfolio. Now, Keith Holdbrooks, president of Clayton home building group, has another announcement. “We are proud to welcome Harris Doyle to our …
Buffett’s Clayton Buys Yet Another Builder, Growing Dominance in U.S. Housing Market Read More
The comments deadline to the Federal Housing Finance Agency (FHFA) regarding the controversial Duty to Serve (DTS) Manufactured Housing by the Government Sponsored Enterprises (GSEs or “Enterprises”) are reportedly due at Monday night, by 11:59 PM. MHProNews and MHLivingNews publisher L. A. ‘Tony’ Kovach submitted the comments, linked here as …
GSEs Duty to Serve Manufactured Housing Comments Due by 11:59 PM 7-10-2017 Read More
Several recent industry events have highlighted just how significant the incorrect use of jargon – terminology – is for manufactured housing retailers, communities, producers and others who serve, supply, and support the industry. For instance, the Ohio Manufactured Home Association (OMHA) and their state’s resident group struggle to keep their …
Lies, Fables and MH Impact – A Rose by Any Other Name… Read More
Cost-effective housing today is a growing problem for employers and educational institutions alike. Google recently announced their plans to turn to modular construction to help ease their employee housing crunch. Now, Western Dakota Technical Institute (WDTI) is turning to modular building for on-campus living for the first time. WDTI is …
Technical Institute Looking to Modular Student Housing Read More
