The numbers for new HUD Code manufactured home shipments for January, 2019 are in.
The latest data from IBTS and HUD are sobering. The decline that began in 2018 for new HUD Code manufactured home shipments are continuing. We’ll have a separate report with the facts.
It’s is the latest ‘wake up’ call – or alarm – for manufactured housing professionals who have had their fingers crossed. There are those who for whatever reason want to hope, trust, close their eyes, drink, do more social media, binge on TV, or do whatever wishful thinking they chose – instead of admitting the facts, and then acting.
“All truth passes through three stages. First, it is ridiculed. Second, it is violently opposed. Third, it is accepted as being self-evident.” – Arthur Schopenhauer, per BrainyQuote.
The Stages of Manufactured Housing Truth?
- MHI’s Arguably Deliberately Mislead the Manufactured Housing Industry and its Professionals.
- How so? MHProNews was alone in spotlighting the highly questionable – or deliberately misleading video – that MHI produced last fall, designed to get new members in, and get current members to renew their membership. They spoke about “momentum.” If so, it is momentum in reverse. Instead of explaining or defending this based on evidence, MHI instead hired an a outside attorney to threaten this publication, see that report linked here.
- It should be obvious that when MHI had the three largest producers as members, that they could or should have known in advance what those trends would be. After all, each producer knows what they produce, precisely. The industry finds out later. MHProNews had heads up messages from MHI-only members as to what was coming. That’s why MHProNews raised the flag last fall, because we had reliable sources telling us what was coming.
2) The Manufactured Housing Association for Regulatory Reform (MHARR) has said for years what they summarized recently in their “Illusion of Motion” report. Prior to that, they issued a detailed report about 18 months ago explaining why there had to be a new post-production trade group to represent the interests of manufactured housing independents.
- Two state community associations broke ranks with MHI in 2017 and stated on-the-record that they did so due to MHI’s failure to represent their interests. They formed a new association in 2018, NAMHCO – the National Association of Manufactured Housing Community Owners. NAMHCO recently hired a lobbyist, so their organizational efforts are underway.
- There’s been discussion for years about forming a new post-production association, such as the MHIdea. With all that has been revealed about Clayton-21st and the ‘Warren Buffett Strategic-Economic Moat’ strategy – coupled with dozens of reports by MHProNews – how much more evidence is needed?
If the Omaha-Knoxville-Arlington axis – which has been routinely invited to explain our concerns, if they can – some of their actions and claims, vs. the results. They’ve been mute. Yet, a Clayton Marketing Manager offered praise for our trade media work as a “thought leader” in the industry. Kevin Clayton, Tim Williams are among those that have praised our work in writing. Perhaps they and their surrogates thought that we’d never catch on?
The Masthead
Both of these messages are from the same person. There will be an upcoming report with on-the-record comments from an MHI board member. The company of the professional quoted below has been a Manufactured Housing Institute (MHI) member for a number of years, and is not a member of the Manufactured Housing Association for Regulatory Reform (MHARR).
There are still MHI defenders, and we’ll share a link to one, above, and another MHIer on the record defense by an MHI board member in report from another coming soon to the Daily Business News on MHProNews. Stay tuned.
3) Clear and Pressing Need for a Post Production Association, Organizing Discussions at Tunica Show
Some are from parts of the U.S. that may not normally go to the Tunica Manufactured Housing Show, we get that fact. For those, feel free to touch base to schedule a time to chat with us by phone or via a Go-To-Meeting type discussion.
Hundreds of independents are expected at the 2019 Tunica Show, coming up later this month. Send us a message, and we’ll set a time for group or private discussions.
The time to act is now. If new manufactured home shipments continue to drop, the math is sad by clear. More manufactured home independents will fail.
The Good News?
The good news is that the trends can be reversed, but only by changing course. That can be done individually or in groups see the graphic above to get set for the discussion. See the related reports, further below, to learn the troubling trends, and patterns of causation.
Manufactured homes arguably should be selling at ten times or more the sales currently experienced. Would you like to see a 10x increase in honestly earned sales? To learn more click here or above. That’s this morning’s installment of manufactured housing professional focused “Industry News, Tips, and Views Pros Can Use” © where “We Provide, You Decide.” © ## (News, analysis, commentary.)
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Submitted by Soheyla Kovach to the Daily Business News for MHProNews.com. Soheyla is a managing member of LifeStyle Factory Homes, LLC, the parent company to MHProNews, and MHLivingNews.com.
Related Reports:
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HUD Code Manufactured Home Production Decline Persists – Time For Action Not Excuses | Manufactured Housing Association Regulatory Reform
Washington, D.C., February 4, 2019 – The Manufactured Housing Association for Regulatory Reform (MHARR) reports that according to official statistics compiled on behalf of the U.S. Department of Housing and Urban Development (HUD), HUD Code manufactured home production declined again in December 2018.
“The Illusion of Motion Versus Real-World Challenges” | Manufactured Housing Association Regulatory Reform
Motion – or, more accurately, activity – in and of itself, is not necessarily synonymous with, or equivalent to, realprogress, or, in fact, any progress at all.