Tick-Tock. Tick-Tock. The clock of time stops for no one. Tick-Tock. Tick-Tock.
It’s about Time. How will you use your time? The next 60 seconds? The next hour? The next day, week, month or year? Tick-Tock. Tick-Tock.
The woman in the photo is about to give birth. She is in labor. She is in pain. The man holds the Clock of Time with a look that says so much. Anticipation, concern, joy…much more. The image gives one a Sense of Urgency. It reminds us to Act swiftly with Good Purpose.
Our MH INdustry is in labor too. As with any labor of new birth, we are in pain, as perhaps many industry readers and their enterprises are today. There is a Sense of Urgency. A new birth is both a crisis and an opportunity for a new start, a new life!
We could, of course, delay what must be done. We could just let this new life die. We could use some Excuses. We could be react with fear. We could overlook the power that could readily change our image and our professional world. Out of some misguided fear or the paralysis of over analysis, we could wait too long, and the new birth that could be will instead be a death. So with it, could die what could well be our bright new future.
Or we could embrace this new birth. We could embrace the changes that have brought you here in the first place. It is precisely new methods, new out-reaches and new approaches that have caused you to be here. Think about it!
It’s about Time. It’s about a new beginning. While we’ve watched our industry shipments fall, did you realize that our market share for factory-built housing out of all new housing starts has risen? It has! HUD Code and modular have risen from about 5% market share some 3 years ago to about 20% market share today.
The best of the old, combined with the best of the new. They can position us for a new birth that can lead factory built housing into the brightest possible future!
It’s about Time. Time is the measure of Change. It’s about time to embrace that change, and let this new life, this promising new future take hold of us. The tools and the resources for that change – for the best of the old and the best of the new – are all found on these pages…
This woman can’t go back. She can only choose to move ahead.
It’s About Time.#
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– submitted by Tony Kovach, editor, www.MHMarketingSalesManagement.com, writer of the Masthead Blog and http://www.linkedin.com/in/latonykovach