MHMSM.com is becoming MHProNews.com. Your Industry Place to Do Business. Based on reported statistics, readers like you have created more page views here than MHI, NMBC, NCC, The Journal and George Allen’s blog have combined. Now, thanks to you, our sponsors, writers and associates, the Manufactured Housing Industry PR/Marketing campaign is starting to take shape. Please see the Cutting Edge Blog for insights on what leaders who have seen the plan say. If you want to see the plan yourself, also check in at the Cutting Edge Blog as soon as possible.
We will also be unveiling the new MHProNews.com website format later this summer. Take a few minutes and click here to see a preview of all the improvements you will find that will make us your one stop shop for Industry news, tips and views you can use.
You are not alone when you are reading at MHMSM.com – MHProNews.com. Here is our score card for July 2011.
| Total Sessions/Visitors | 79,650.00 (+13.06% vs. June-11) |
| Total Pageviews | 387,750.00 (+24.76% over June) |
| Total Hits | 1,138,423.00 (+7.2% over June) |
August 2011 is here! We have another solid line up of Featured Articles by top writers! Let’s dig in to see what they have to share and say with you this month.
Featured Articles and Reports
for Vol. 2, No. 11, 2011
Alphabetically by Category
BOOK REVIEW
Tracey C. Jones – Resources for Manufactured Housing Business Success
• Savings: more than Building Wealth, can impact Moral Decisions
COMMUNITIES
Chrissy Jackson – Manufactured Home Land Lease Community Management
• Guidelines for Living: Content Area of Guidelines – Topics from Complaints to Emergencies
Joanne Stevens – Manufactured Home Community Value
• Demand Strong for Manufactured Home Parks and Communities
Steve Lefler – Manufactured Home Community
• The Senior Manufactured Home Community and its Unintended Consquences
FINANCE
Kenneth Rishel – Manufactured Housing Industry Financing
• Captive Finance – The Importance of Financing New Homes
Dave Shanklin – Manufactured Housing Industry Financing
• Five Issues that can Help or Sink your Manufactured Home Sales
GENERAL INDUSTRY/COMMENTARY
George F. Allen – Manufactured Housing Industry Commentary
• Shots Across the Bow: MHARR and MHI
L.A. ‘Tony’ Kovach – Manufactured Housing Industry Commentary
• Manufactured Housing Plagues and Solution Orientation
George Porter – Manufactured Housing Installation
• Air Out Your Problems
Dan Rinzema – Manufactured Industry Commentary
• Will an MLS ever work for our Industry? Part 1,
INSPIRATION/PEOPLE SKILLS
Zig Ziglar – Motivation & Inspiration
• ZigOn…Why You Are Where You Are
LEGAL
Nadeen Green – Legal, Fair Housing
• Summer Swimwear and Fair Housing Law
MARKETING
Derrick Hachey- Manufactured Housing Use of Internet & Social Media
• Using the Internet and Social Media to make more Manufactured Home Sales
Erin Schmotzer-Manufactured Housing Industry Marketing
• Make the most of your advertising/marketing budget: Track where your customers come from
SALES
Tim Connor – Sales
• Has the Economy Affected your Sales Approaches?
Mark Hunter – Sales
• 6 Do’s and Don’ts of Using an iPad in a Sales Presentation.
Mike Moore – Sales
• The “New Economy” Requires New Intentions
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by L. A. Tony Kovach
Connect with me on LinkedIn
http://www.linkedin.com/in/latonykovach
