Do you recall the first time the image of being 'painted into a corned' really hit home for you? Maybe it was a cartoon – like the from Canaconcepts shown below – but the real life implication of doing something that 'cornered' someone you know has likely hit home many times over the years.
Some might see image and think, who would be so foolish as to paint themselves into a corner? But doesn't it in fact happen often? Aren't we in manufactured housing guilty of being painted into a corner ourselves?
Sad to say, but too often true. Are there exceptions? Sure. Some of those exceptions are with firms we have done with, who market and sell in professional ways that open doors instead of close them.
By allowing others – the media, activist community residents, public officials and competitors – to define us, we find ourselves all too often in a corner.
We could benefit from the recovering housing market. Some are growing profits, and the report for a return to rising shipments in January tells us again that enough are profiting and advancing to cause that report to occur.
Let's lay out a simple proposition. If America understood the tremendous value that factory home building offered, would we be suffering from:
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harmful zoning,
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Dodd-Frank,
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SAFE Act or
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other regulatory or legal issues in the same way that we are today?
The candid short answer is, no.
Please see the Industry in Focus Report entitled Cornered, and learn what ought to be done to turn this scenario around so that you and others can tap into the opportunities that our amazing product offers.
Should you wish to discuss this concept and the article linked in person, please look me up at the Tunica Show, our booth will be right outside of the seminar room in the convention center hall way. ##
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