Executive Summary: no excuses, just do it.
Starting months ago, we at MHMSM.com have addressed publicly and privately the issue of chattel/home only financing for manufactured housing. We certainly have not been alone, as other publishers such as The Allen Letter, MHARR and MHI, and Chattel Finance News have as well. With some 60% of all manufactured home sales being closed as chattel contracts, it is a total no brainier for our industry to stand up TODAY and be counted on this critical topic now pending before the FHFA!
Imagine that it is your message that will put this over the top with the Feds Don’t delegate, or hope someone else does it, you do it, today, right now, please!
Some experts say that this step alone could double manufactured housing industry sales. Don’t you want and need that doubling of sales too?!
Besides our own individual MHMSM team messages to the FHFA, Congressmen and Senators, plus our routine and special emailings, I have personally called or emailed dozens of individuals to get them to act. Some have large email lists, such as Greg O’Berry, Ken Rishel, MHI, MHARR and I just emailed Jerry Rouleau, to ask him to do the same if he hasn’t already done so. Others are more modest in their size, but each are important to this great industry. Since I and my associates have done this, since organizations and their leaders have done this, I can look you in the digital eyes and say, please, right now, today, you do it too!
Just do it, no excuses. Think doubling my business if I do this. Use a format supplied, or write your own, but just do it. 4 total messages – FHFA, Congressman and 2 US Senators – today. Then reach out to your email list and ask them to do the same. Today!
I also won’t kid you. If the FHFA modified favorably it’s position, we would still have more to do. First, we would want to work with the FEDs to make sure that their program would be a success! Industry leaders have ideas on that topic, and I do too. What we don’t need is another bubble, another avoidable Conseco-gate meltdown.
The more to do would also include working with private investors, ala program’s such as those that Ken Rishel teaches and promotes. We don’t need to put all our eggs into a single basket. We do need to work with as many avenues of financing supply as we can obtain, and then work with those lenders – private or publicly backed – to make sure we don’t let some ne’er do well shoot our Industry’s foot off with short sighted/greedy business practices again.
It is all about win-win. Lenders must win, Retail Customers must win, individual business must win, and if the Feds come on board, we better protect them and let them win in this too. Once you have written the FHFA, see links below, and your Congressman and US Senators, then call or email your circle of influence and get others to do so too.
As a last thought, while I would urge action today, if you saw this message for the first time on July 23 or afterwards, do the same thing then too, even if it is a day or so past the deadline! Congressman and Senators offices will still take note, and based on a heavy volume of replies, my bet is that so will the FHFA. But don’t delay. Act, please, now!
No excuses. Do this for the sake of your own businesses, your own customers, for the sake of your aunt, uncle, mom or pop. Once done, keep that up, but reach out to alternative private investor chattel loan plans such as award winning Precision Financial has or others of good repute. We can have the chattel financing that our customers want and need. But only if enough good people like yourself…
…just do it. No point in crying in your beer, when you can act and win!! Thank you! # #
L. A. ‘Tony’ Kovach
Manufactured Home Marketing Sales Management or MHMSM.com
847-730-3692 or iPhone 832-689-1729
————-> for examples of how others have written or commented on this, please go to…
http://www.mhmarketingsalesmanagement.com/blogs/industryvoices/
and to:
http://www.mhmarketingsalesmanagement.com/blogs/industryvoices/it-is-time-to-stand-up-and-be-counted/ Ken Rishel, Precision Financial
http://www.mhmarketingsalesmanagement.com/blogs/industryvoices/transcript-of-letter-from-mhi-executive-vp-thayer-long-to-fhfa-general-counsel-alfred-m-pollard/ Thayer Long, Manufactured Housing Institute
http://www.mhmarketingsalesmanagement.com/blogs/industryvoices/gses-duty-to-serve/ Greg O’Berry, Hometown America
http://www.mhmarketingsalesmanagement.com/blogs/industryvoices/action-alert-action-needed-by-72210/ MHI Call to Action
http://www.mhmarketingsalesmanagement.com/blogs/industryvoices/mharr-comments-on-grossly-inadequate-dts-rule/ Danny Ghorbani, MHARR ##
