Bring on the magic! Not the smoke and mirrors of illusion, but the real results of proven “outside the box” thinking and innovation – applied to the way you perceive the economy – to opportunities for financing – to technology and online marketing strategies – to Industry-media relationships – to recreating our Industry image – to sales-customer relationships – i.e., to every aspect of the Manufactured Housing Industry.
Our Editor L.A. ‘Tony’ Kovach is presenting at the 19th Annual International Networking Roundtable in Phoenix Sept 15-17! His subject: “How to Get 150 Inbound Sales Calls a Week at your Location!” This is all part of the Manufacturing Magic made possible through eye-opening, mind-expanding insights on how to grow YOUR business, and thereby grow THE INDUSTRY! Check out Tony’s Blogs for more information.
Celebrate our 12th MHMSM.com Issue – one whole year of passionate pro-Industry service designed for win-win outcomes – through Innovation – Information – Inspiration for Industry Professionals like YOU – presented through DAILY news (News at Noon podcasts), WEEKLY (or MULTIPLE TIMES WEEKLY) Blogs and Industry In Focus reports, plus MONTHLY Feature Articles in podcast and written form, and TIME-SENSITIVE Calls to Action to help YOU get the results you want!
NOTE: There is still one Call to Action on the table:
- By September 30: LET’S UTILIZE SOME AVAILABLE MONEY for Retailers! YOUR assistance is needed to contact members of Congress and ask them to support the Dealer Floor Plan Program Extension and Improvement Act of 2010. This can benefit retailers, communities and manufacturing.
As we gear up for our First Birthday with the October Issue (Vol. 2, No 1), we want to hear from YOU:
- What topics, issues or challenges are important to YOU that you want us to address?
- What viewpoints or comments do YOU WANT TO MAKE to encourage and contribute to the Manufactured Housing Revolution? Think of writing a Feature Article, an Industry Voices Guest Blog – or easiest of all, join the conversation by posting, tweeting, calling or emailing your responses to what’s posted on the website. Increase your SEO; get compliments and feedback! Be part of the Revolution!
Easy emails to remember: Publisher/Editor L.A. ‘Tony’ Kovach tony@MHMSM.com; IT Manager Bob Stovall bob@MHMSM.com; Industry In Focus Reporter Eric Miller eric@MHMSM.com; Associate Editor Catherine Frenzel catherine@MHMSM.com and News at Noon and Article Podcasts Erin Patla erin@MHMSM.com
Right now, Get More & Better Results! thanks to the galaxy of Feature Article contributors from A-Z – a spectacular selection of Industry Pros sharing vision, “possibility thinking” and answers to help YOU AND YOUR BUSINESS thrive and prosper. Check out the dozens of Feature Articles this month:
Featured Articles
and Reports for Vol. 1 No.12
Let’s shake things up for this 12th Issue and reverse the lineup of “All the Best” Top-Talent professionals from Z for Ziglar to A for Adams! Here’s your big September line up…
Zig Ziglar – Motivation & Inspiration
• Zig On…Staying Up, Up, Up in a Down, Down, Down World – Part 1. You get back what you send out.
Don Westphal – MH Community Planning
• Land/lease Communities – Many Possibilities. Five scenarios for land/lease community layouts with terrain flexibility
Heather Vela – MH Business Practice
• Fostering a Positive Attitude in the MH Workplace. Multiple benefits include increased sales!
Bob Stovall – Online Marketing
• Online Marketing 1-2-3, Part 3 – Social Networking. Getting your company involved in Social Networking provides access to new customers and vital feedback about your products and services.
Dave Shanklin – MH Industry Financing
• Six Major Recent Changes in MH Chattel Finance Guidelines that You Need to Know. Stunning drops, disallowances, requirements and considerations are Good News-Bad News!
Kenneth Rishel – MH Industry Finance Commentary
• Lender’s Guide to Hispanic Marketing. How to tap into the $1 trillion+ purchasing power of this market by 2020 and $2.5-$3.6 trillion by 2050
Dan Rinzema – Online Marketing
• Turn Internet Leads into Sales! What if you used these 5 Tips to improve your closings?
George Porter – MH Evolution and Finance
• Why Do We Need Two Foundations? Lenders are making structural decisions that result in twice the work and many more problems!
Shawn Mullins – Energy-efficient Manufactured Housing
• Flaunt It If You’ve Got It! How might homebuyer’s priorities change if we were able to demonstrate the dollar-by-dollar payback of energy-efficient manufactured homes?
Mike Moore – Sales
• What Are You Waiting For? We have become so distracted by new sales that we forgot the best way to get more sales is to make customers.
Eric Miller – MH Industry Reporting
• A Cup of Coffee with…Joe Kelly. “A good plan (violently executed) today is better than a perfect plan tomorrow.”
Eric Miller – MH Industry Reporting
• A Cup of Coffee with…JD Harper. Financing is the tide that raises all boats in this industry; a unified voice is needed.
Greg McClanahan – Soft Skills and Personal Development
• Stop Selling Houses – Start Helping People. Every genuinely successful professional embodies the point of this story.
L.A. ‘Tony’ Kovach – MH Industry Reporting
• Reality Checks – Inspirational Dissatisfaction. What is the key to change what can be changed?
Susan Knowles – MH Community Case in Point
• Indian Creek-A Case Study of Companies Working Together. Who wins when investment and technology companies work together with community residents?
Chrissy Jackson – Land Lease Community Management
• Upgrading Your Community – Part V. How to keep your residents happy and personally engaged during the disruption caused by your community upgrade program
Mike Hourigan – MH Business Practice
• When you think about it: It Is the Best and Worst of Times. Find how attitude, tenacity and creativity can turn the worst into the best!
Nadeen Green – Legal, Fair Housing
• 10 Tips on Parking as Reasonable Accommodation. What you don’t know can hurt you!
Sue Frost – Green, Energy-efficient Manufactured Homes
• Greenwise legislation ushers in the “Green Revolution”. Why is the manufactured housing industry well-positioned to increase market share?
Suzanne Felber – Trend Tracking
• How Dramatic Are Your Manufactured Model Homes? Three Tips for making your model homes irresistible.
Tim Connor – Sales
• Effective Cold Calling in a Changing World. Do you know the do’s and don’ts of getting hot results from your cold calls?
Tim Connor – Management
• Why Successful Executives in the Manufactured Housing Industry use Personal Coaches to Grow their Business. “You can’t solve a problem with the same mindset that created it.”
Chad Carr – Management
• E-mail marketing – What You Need to Know. A false start carries serious consequences, so learn from my mistakes.
George F. Allen – MH Industry Commentary
• Best Kept Affordable Housing Secret in the US! Why HUD Code Manufactured Housing & Landlease (nee manufactured home) Communities Continue to be ‘Best Kept Affordable Housing Secret’
Joe Adams – Marketing
• The Greatest Opportunity in Marketing Today! 6 Tips and more to make it your own
