How do you build? Back in the days before factory-built HUDs and MODs, wasn't one way brick by brick? Well that is the way that the RV/MH Hall of Fame is still building. Brick by Brick. Dynamic Darryl Searer has earned this monicker! He has done wonders for the Hall of Fame in the short …
This month, regular readers already know that MHProNews.com is celebrating the start of Year 4 of our industry leading online trade journal for manufactured and modular housing. Vol 4, Issue 1 will great veteran visitors and newcomers alike with the strongest cross section of industry news, tips and views available anywhere focused on factory built …
October will be a busy month for most of us. Fall meetings – such as the upcoming MHI annual meeting – all the business pros want to book in advance of winter and budgeting are among the items which keep us busy. With national, state and local elections upon us, many are busier still. Let’s …
As I'm writing this, it is the Jewish feast of Yom Kippur. In 2012, Yom Kippur began on the evening of Tuesday, September 25 and ends in the evening of Wednesday, September 26. Wikipedia says: "Yom Kippur (Hebrew: יוֹם כִּפּוּר, IPA: [ˈjom kiˈpuʁ], or יום הכיפורים), also known as Day of Atonement, is the holiest day …
Financing is the life blood of any big ticket item industry. Ours is no exception. We hear about the fiscal cliff that faces our nation early next year. But how much are we hearing about the "fiscal cliff" – the impact on financing – that could also hit our industry by late January 2013? When …
Wikipedia defines microtargeting as follows: "Microtargeting is the use by political parties and election campaigns of direct marketing data mining techniques that involve predictive market segmentation (aka cluster analysis). It is used by United States Republican and Democratic political parties and candidates to track individual voters and identify potential supporters. They then use various means …
Like you, I'm a reader. There are a wide array of resources I get daily, in and out of our industry: tech, sales, business, political, marketing, news, other publications and all the good reads that folks like you send me via email. Such reading is on top of doing my work, of course. The column …
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The first time a lady listens to a man's 'sales pitch' at a bar, she may be beguiled. But after four years of hearing that same pitch from the same person, she ought to know if it rings true or if it rings hollow. My wife and I love our five and a half year …
Thought proceeds action. So provoking thought can proceed provoking action. We are a year into a manufactured housing sales upturn, that's welcome news. But what lies ahead? Doesn't that depend on what pros like you think about and decide to do? Even with the Labor day weekend, we are off to a heady pace in …
As a former student of the University of Oklahoma, I can tell you about the year that Arkansas University kicked our cans in football before a national audience. Lou Holtz was their head coach. Holtz had benched two of his starters for rules violations, just before the big game. OU fans were smiling at that, …
