Donald Trump’s Election Victory Speech–Full Transcript plus CNN-Kamala Harris and Kevin Roberts-Transition Insights with Vichy USA Commentary and Analysis
Yardi-Linked Multi-Housing News Manufactured Housing Institute CEO Lesli Gooch Interview vs Mark Weiss Interview Responses Compared on Key Manufactured Home Industry Issues with Revelations
HUD Admits Decades of Delay as Election Approach-Manufactured Housing Association for Regulatory Reform (MHARR) say HUD Took 10YRs to OK Multi-Family Manufactured Homes After They Raised Issue
Housing Affordability Ranks High Among Voters-‘Forever Renters,’ Rising Homelessness, Out of Reach Housing Costs, and Most Proven Solution to Affordable Housing Crisis; Facts-Analysis
Patrick Waite – Equity LifeStyle Properties EVP COO and Manufactured Housing Institute (MHI) Executive Committee Member – Dumps over $1.4 Million in Shares of ELS; William Lutz on Doublespeak
Loper Bright’s Light on FHFA-Fannie Mae-Freddie Mac-Duty to Serve Manufactured Housing and ‘a Pimple on an Elephant’s Ass’ – Eye-Opening Warren Buffett-DTS for Manufactured Homes with Analysis
Rebeka Zeljko – ‘Wall Street Worried Trump Election Victory Will Benefit Citizens by Increasing Earnings for Americans thus Cutting Corporate Profits’ U.S. plus MHVille Facts with Analysis
SECO-Linked Community Operator David Roden Questions Manufactured Housing Institute Leaders ‘Where is National Manufactured Home Marketing Program Like GoRVing or Got Milk?’ Emails-Facts-Analysis
Cat’s Out-Manufactured Housing Institute-Housing Coalition Letter to Congress Fact Check-Analysis Reveals What MHI, NAR, NAHB, MBA, Others Did-Didn’t Request-AI Affordable Housing Surprises Await
‘With NPR’s Left-Wing Bias Again Exposed Its Taxpayer Subsidies Draw Renewed Scrutiny’ – Polemics About NPR CEO Katherine Maher-Uri Berliner – Why it Matters to MHVille – Facts and Analysis
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MailChimp and Manufactured Housing

Constant Contact, Aweber, AWS are among the many email services out there. The one we currently use to deliver MHProNews’ twice weekly emailed newsletter is MailChimp. Part of what we like about it are the reports. A snapshot of one such report is below, eye opening for the thirst for reliable third party manufactured housing professional news.

Every email gets a campaign name, and that name is typically the first words in the headline. One such recent headline is the one shown below, used to name that email’s results.

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This and most following Image Credits –  screen capture of a Mail Chimp report. 

For the campaign shown, the open rate was 32.1%; we’ve had some emails with over 50% open rates. The list average is nearly 50% more than the industry average and the click rate is approaching 300% the industry average.

OpenRate=credit-MailChimp-postedMastheadBlogMHProNews

We’ve mentioned that some send their emails onto others in their organization, industry friends, etc. The two examples shown below are are NOT from Clayton or a sister firm. We note that because the ones shown below are routinely in our reports – numerous pros forward these messages to their entire teams.

SubscribersMostOpens=credit-MailChimp-postedMastheadBlogMHProNews

MHPros are HUNGRY for news about their industry. Tomorrow, there will be something new that hits the mainstream news, and we’ll give you a report via our email ed news updates this weekend. Not yet on our email list? Sign up free in seconds, at MHProNews.com/subscribe.

Thanks for making us number one in MH Industry News, tips and Views Pros Can Use© We can’t wait to share the news that will be in the news…tomorrow, about today’s positively surprising manufactured housing. ##

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While widely known for being the #1 B2B and B2C publisher, Tony is also the most endorsed marketing sales management pro in MH consulting, with years of successful experiences in retail and communities.

By L. A. “Tony” Kovach.

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