We are pleased to present the first TRENDS 2010 Survey responses! Owners, executives, Industry rank and file; you’ll find candid comments ranging from the tame to the bold, from common sense to the controversial! You’ll also find 19 hot articles from 17 Pros PLUS the most 24/7/365 Industry News articles – dozens of them – available all right here on this on the www.MHMSM.com super-site! Thanks to all who call, write or post on the blogs or articles, we appreciate your encouragement and tips and please keep your feedback coming.
Before doing a more rapid review of our new feature articles, let’s go over some opportunities for good, free PR and more for your firm or organization!
People and Promotions
Newly available will be People and Promotions. Think of this as your People Magazine for the MH Industry! As these reader, company and organization supplied items come in, we’ll compile and feature new ones each month. This is your opportunity to share news about a new hire, a promotion or some other “People” activity that you want to share with the broader industry. Needless to say, it is free PR for your firm and a sincere ‘feel good’ for the person being recognized! Click on this link, or go to the home page and see the yellow button/banner for the form download on the top of the left navigation menu. Email completed form(s) to latonyk@gmail.com with People and Promotions in the subject line.
Photo Gallery
We’ve added a number of new items and received still more new additions to be added soon to our popular Photo Gallery. Besides more Free PR (you can never, ever get enough positive, free PR… :-) this is an inspirational place for many thinking about new products, ideas and merchandising. Before submitting, please look at the Captions on existing photo gallery pics; then provide appropriate captions keyed to the photo(s) you email in. Some photos will be featured in our Home Page Featured Photos, these slowly rotate – nothing static here! – so you can see one photo change to another.
All the News!
Don’t forget to check out our expanded and ever improving MH, Modular, Housing and Industry News department! Find the most Industry news in one spot – right here – with updates as they occur, 24/7/365 days a year. Sure we feature MHI and MHARR news as it comes in, but also much, much more! No vacation for our news department – here to serve you. Many surf in daily or make this your start page.
Speaking of news – Thanks to you, we are now…
The Industry’s Largest Trade Journal!
…and growing at the rate of 30-50% a month.
Now that’s the kind of growth the INDUSTRY needs! Seriously, thanks for your time and encouragement.
Okay, with no further adieu, let’s take a brief look at the various articles and authors for this month’s issue.
Factory-Built Housing Management
See why dozens of industry firms and associations call on Tim Connor, who returns with a new year’s bang with Reinventing your business in 2010.
Sales Strategies
Don’t field a sales whimp this year, “Ok, it’s time to kick ass…” by Tim Connor, CSP – the latest in his popular series of sales articles – we proudly feature!
Internet and Social Network Marketing
MH investor and Internet guru Bob Stovall asks and answers “No Website? No Problem.” Be the first to learn the secrets for free to low cost web marketing!
Balancing Sales Career and Life
Welcome popular BusinessWeek.com and SavvySelling columnist Michelle Nichols looks at “Keeping the Big Picture in Mind.”
Community Corner…Avoiding Legal Hassles
Don’t miss it, Attorney Nadeen Green tells you why “It’s Not Over Until the Fat Lady Sings…” or maybe not for years! A look at potential post-settlement issues in fair housing cases.
Manufacturing Highlight
Executive Steven Lefler shares news about the “First Ever Solar Powered, Utility Approved, Factory-Built Energy Star Rated Home” one of many www.MHMSM.com exclusives this month!
One on one Personalized Marketing
Industry pro Beth Monicatti Blank tells you how to Make your business stand out above the rest all year long
Marketing and Volume Sales
Manufactured Home Marketing, Sales and Management leader Tony Kovach explains The Key to Achieving Double-Digit Monthly Closings for your Location is Changing Perceptions.
New Year, Soft skills and Personnel Development
See why so many are clicking through to factory built retailer/developer and personnel development coach Greg McClanahan’s articles, this month is what we all want, The Harvest.
Company Culture and Personnel Development
Don’t start this true story without your Kleenex. Cheering for the Other Side (but read Greg McClanahan’s other article this month first!).
Money Saving Marketing
Kent Stichter returns with kudos from our readers to share part two of his insightful Getting the Most for Your Marketing Dollars.
Retail Financing
Manufactured Housing lending leader, Susan Frost, returns with thoughts on thousands of Industry pros minds today with her: Is there financing for today’s manufactured homebuyer?
Community Resident Relations
Not all newsletters are equal, and we welcome this month Heather Vela asks and answers: To Create A Newsletter Or To Not? The Benefits Of Having a Community Newsletter.
Going Green?
We welcome sustainability and brand consulting executive Michael Sater who explains The Six Dangers CEO’s Face when Communicating “Green.”
A Cup of Coffee with…
Ready for your coffee break this issue? Please welcome and enjoy A Cup of Coffee with…Scott Jones.
Social Networking
MHVillage.com President by Dan Rinzema tells you how to Close More Sales with Social Network Marketing
Land Lease Community Corner
Thousands are waiting and working for what Dave Reynolds presents this month with his The Mobile Home / Manufactured Home Community Industry Turnaround Plan.
Marketing – Sales – Operations Synergy
The Sales Rocker Man, Mike DuPure tells us the benefits of taking The Open Mind to Success.
Management’s New Start for the New Year
Tim Saville tells us why and how to Focus on What Matters. You’ll be glad you did!
— The Blog You Say! —
Finally, don’t forget our Red HOT BLOGS! Weekly updates bring Thousands of Industry pros – who come can’t be wrong for coming! Tim Connor, Bob Stovall and Tony Kovach will dazzle and delight you weekly…sometimes, even more often! So check in often.
Okay, one more request. As you read an article that you like, don’t hesitate to show your appreciation to the author by posting feedback under their article or blog post, or emailing in your thoughts to latonyk@gmail.com
