At the end of the day, manufactured home retailers, MH Communities and HUD or modular code manufacturers have something important in common. Each wants to attract more qualified buyers and sell more homes.
We should all want to have happy buyers, which results in referrals that leads us all to more sales and still more happy factory-built home owners. The multi-million dollar question is, how do you achieve that result?
An important part of the answer is good marketing and sales.
For 2016, Sunshine Homes is going to provide a complimentary service to its independent retailers and communities (aka, ‘mobile home parks’).
We’ve created a strategic alliance with L. A. ‘Tony’ Kovach, widely known as the industry’s leading
MHLivingNews.com and MHProNews.com publisher. Tony’s other hat is marketing and sales consulting and related business development services.
Here are examples of why hundreds of other MHPros have publicly endorsed Tony Kovach for:
Tony’s owned and operated a manufactured home retailer center that AIH/MHD named as #76 in the nation at the time when there used to be 10,000 retailers in the country. Kovach would hit 30 sales delivered in a month two summers in a row, with double digit deliveries other months. He did this until he profitably sold his retail center, and here’s the kicker. He did that in a market where 80% of the other retailers went out of business.
Think about that last fact, because while others were struggling or closing, Tony’s team was growing and profiting. But this next example we heard about may mean more to you.
An already successful retailer in 2015 had 2 homes out of ever 3 sales became mid-to-upper end homes. Their sales across the board expanded rapidly. A major company bought them out a few months ago, because they were doing so well.
Tony also had years of hands on experience supervising anywhere from 7 to 17 MH Communities at a time. In each case, his team’s work reversed previously declining sales, increased sales, collections, occupancy and resident satisfaction.
For those who follow Tony’s system, they routinely get profitable results.
He has been providing profit-growing contract marketing, sales recruiting and training services to retailers, communities and manufacturers for years.
Sunshine Homes is pleased to announce that we will be providing our independent retailers and communities with weekly ‘Tuesday Mornings with Tony‘ marketing and sales coaching for our stocking MHC and MH Retailers, managers and front line sales pros.
‘Tuesday Mornings with Tony‘ will start on March 1, 2016.
Tony will provide live webinars exclusively for Sunshine Homes independents, to help you improve your marketing and sales performance. Those generally weekly sessions will begin on Tuesday’s at 8 AM Central Time, so you can get your ‘Back to Brilliant Basics‘ proven to increase sales for those ready to learn and apply his customer and sales friendly approach.
Just say NO to High Pressure Sales
For those who have been taught high pressure sales, Tony says, ‘ForgetAboutIt!‘ You will get introductory level principles of marketing and sales engagement that are customer and sales professional friendly, so most anyone willing to learn can immediately put them profitably to work.
Tony’s been a popular featured speaker for years at Industry Association and Corporate events. He’s been routinely rated a 4 or 5 stars or 5 of 5 stars by those who take his live or online sessions. Tony is there to compliment whatever your location already does, not compete against it.
Since Sunshine Homes is paying for these sessions, our retailers and communities will have great upside potential for the time invested.
FYI, for those of you who will want new videos, select Sunshine retailers will get those too.
For those who are looking for additional website, marketing or sales training, our retailers can get those from Tony directly, but at a reduced price, made possible by Sunshine Homes.
2016 could be your best year in a decade, by taking the right steps now. It’s just common sense that when you learn the principles of attraction marketing sales – what Tony calls SuperCharged Marketing and Sales, you can earn more when you learn more.
Please give me a call, and we can set you up for an uplifting and profit-building “Tuesday Mornings with L.A. ‘Tony’ Kovach.”
My information is below, and Thank you.
Stan Posey, Sales Manager